随着零售业经历了一段戏剧性的混乱时期, 组织正在重塑自己,以满足不断变化的消费者需求和行为. Marsh McLennan帮助零售商实现变革性变革. 通过将深厚的行业知识和最先进的分析技术与协作相结合, 我们帮助组织降低风险, 提高盈利能力,释放新的增长机会.
零售的观点
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的角度来看 零售人才短缺或劳动力转移? 随着新冠肺炎疫情的到来,零售业面临着一个新的障碍——寻找和留住人才. 1的近90%,200 employers surveyed in July 2021 by the Society for Human Resource Management (SHRM) for The COVID-19 Labor Shortage said that they were struggling to fill open positions this summer and 73% said they see a decrease in applications for those hard-to-fill positions. -
的角度来看 支付最低限额 调整美国联邦的变化 最低工资 -
的角度来看 对于小型和大型零售商来说,2021年最重要的是什么? 2021年的主要主题 2020年发生的事件对所有企业来说都是前所未有的. 当谈到中断的严重程度时, 虽然, 零售业可以说是受冲击最严重的行业之一. 这场动荡来自多个方面. 随着全球卫生危机的展开,关键员工被视为英雄. 同时, brick-and-mortar businesses were forced to close amid social justice activism and civic unrest in the streets. Combine all of that with the simultaneous economic fallout and omni-channel acceleration that took place and it’s no wonder HR leaders were kept up at night contemplating a whole new set of questions about the workforce from business leaders. 不管你的零售部门是什么(杂货), 服装, 餐厅, 家居用品, 或专业), all HR leaders were pushed and pulled in different directions as they scrambled to find temporary solutions while also keeping an eye on long-term topics, 如: 我们如何激励, 吸引, 并保留那些在紧急情况下没有安全网的小时工? Can we help mitigate exhaustion to maintain the productivity of employees who are caring for family or separated from family geographically? COVID-19劳动力计划是否可持续.e.我们能在今天,明天,甚至一年的时间里在这个远离社会的环境中工作吗?? What should we do about the talent shortage for omni-channel initiatives since we are limited to operating storefronts? 随着我们从大流行的早期阶段向前迈进, 美世已经确定了2021年重点关注的零售人力资源主题. 请继续阅读我们与业内公司的对话,分享我们的见解和经验. -
的角度来看 毛皮婴儿潮 2019冠状病毒病大流行在许多方面改变了我们的生活. 过去一年里, 我们学会了烹饪, 学会了教书, 成为业余流行病学家, 而且——在许多情况下——欢迎新事物, 毛茸茸的家庭成员, 充分利用在家里的意外时间. A recent Oliver Wyman US pet foods survey conducted in September 2020 found a quarter of pet owners reported getting a furry companion over the past six months (post-COVID), 这些新的宠物主人严重倾向于年轻的Z世代和千禧一代, 谁倾向于花更多的钱在宠物护理上,谁更关注数字. The pandemic has demonstrated that shoppers are highly brand loyal and that pet food is resilient to downturns. Around 70 percent of pet owners say that they do not plan to make any changes to their pets’ diet regardless of the economy or their finances, 根据美国宠物用品协会对COVID-19的研究. 然而, 就像许多其他行业的情况一样, 宠物食品类别加速向数字化转变. -
的角度来看 新一代办公室通讯技术 2020年,大多数知识工作者都熟悉Zoom等混合现实工具, 团队, 和Slack,让他们能够在虚拟地点见面. 通过融合真实和虚拟世界来创造新的环境, employees who relied on in-person office interactions as recently as nine months ago now meet on virtual tropical islands, 几乎“站”在世界各地的演讲面前, 或者在他们的工作信息中及时混合动图和表情符号来保持玩笑和团队精神. -
的角度来看 从COVID-19中恢复和反弹 零售ers face an existential challenge: balancing a conservative approach to cost while supporting growth to survive the present COVID-19 crisis and beyond. -
的角度来看 定位零售 &2021年餐饮公司的成功 全球公共卫生危机, 内乱和社会正义行动主义, 提高保险价格, 更精明的网络罪犯, 命名风暴数量空前——2020年对企业来说并不容易. For retailers and 餐厅 that traditionally depend on in-person interactions for the bulk of their business, 今年尤其具有挑战性. -
的角度来看 COVID-19:对零售业来说最糟糕的事情还在后头吗? 2019冠状病毒病大流行扰乱了供应链, 改变了消费者行为, 给全球经济造成了严重破坏. 然而, 多亏了中央政府的财政支持, 危机带来的许多痛苦已经得到了缓解,并被推到了未来. These unprecedented levels of support for employment and businesses have provided critical aid in managing the effects of the pandemic. 从某种程度上说,我们的经济被给了一剂“止痛药”.”“但是止痛药会逐渐消失——反复使用往往会使效果减弱,最后往往会上瘾 -
的角度来看 准备好食物 食品市场对即食食品的偏好在不断变化. 事实上, 世界各地, 顾客们正在寻求更高质量的食物,而不必自己从头开始准备. 这促成了即食外卖和速递的流行, 消费者已经表示愿意为此支付溢价. 这些需求变化正在改变市场的供给侧, 促使咖啡馆和餐馆调整他们的商业模式. 与此同时,这种转变为杂货店和超市开辟了新的视野. 毕竟, 即食外卖市场可以增强食品零售商的竞争力, 而暗厨房技术(只准备送餐), (不在咖啡厅或热餐柜台出售)可能有助于增加公司的利润和客户基础. -
的角度来看 零售和追求多元化和包容性的工作场所 It is no secret that the millennial and Z generations are having a significant and varied impact on the retail industry. -
的角度来看 新冠肺炎后重振线上线下零售 The 零售 and Consumer Goods Practice is interviewing members of the team from around the world to see how industry trends and current events are playing out in their respective geographic markets. 了解Imke对中国电子商务和数字化趋势的看法, 请阅读她最近与吉姆·巴克斯的讨论, 零售 & 消费品高级合伙人. -
的角度来看 关注未来 对于零售商, there was no simple answer to the question — “What steps do I take on coronavirus to ensure the well-being of my people and keep the business operating?——然而,零售商不得不制定对策. -
的角度来看 在没有口罩限制的世界里赢得零售之战 中国零售市场进入了一个整体增速放缓的新时代, COVID-19对它的打击更大. This turbulent situation is going to trigger / accelerate structural changes in channel dynamics and consumer shopping behaviour, 中国市场正在进入“后疫情常态”。. -
的角度来看 价值的回归 由于COVID-19大流行和相关的“封锁”,杂货零售业的销售额大幅增长。, 但这种激增可能会缓慢消退. 随着经济衰退的到来, grocers need to focus on how they can deliver value to their 消费者 to ensure they are best-positioned to successfully thrive in the coming months. -
的角度来看 在经济低迷时期,让员工参与到削减成本的决策中来 Almost every business is reorganizing its operations in response to the economic slowdown caused by the Covid-19 pandemic. 经常, companies take a top-down approach to resizing based on a limited set of data such as earnings forecasts and competitive benchmarking. 但是遵循这个剧本通常会导致“错误的规模”和员工士气低落. 而不是, leaders should redesign their operations based on data provided by their most valuable sources of proprietary insights — their employees. Democratizing the collection of data and recommendations allows leadership teams to gain a much clearer picture of activities and initiatives underway within their organization. It also offers a more detailed lens through which they can evaluate which activities are the most valuable to achieving strategic objectives and which ones can be automated or managed in a shared services environment — or ceased. 当领导者采用这种自下而上的方法, we have found they not only cut costs significantly but also realize their goals more rapidly because managers and employees are motivated to help. 改变也更有可能坚持下去 -
的角度来看 一代人的转变将改变商业行为 Companies integrating environmental and social commitments into their core business are positioning themselves for impending generational shifts